Perfect Serve India
Hospo Life

Building Bars- Niji - The Bartender’s Bar with Tobias Carvalho

by Evonne Eadie - January 11

Article

I recently caught up with Tobias Carvalho, Consultant and Shareholder for Niji—a refreshing dive bar in Siolim making waves in Goa’s hospitality scene. Tobias is no stranger to the industry having worked in the brand space for many years, and has also just opened another bar, Mofo, in South Goa (stay tuned for more on that!). During our chat, Tobias shared his perspective on the importance of industry nights and how Niji is creating a space for connection, celebration, and innovation among hospitality professionals.

Industry guests at Niji.  Image courtesy of Niji.
Industry guests at Niji. Image courtesy of Niji.

Why Industry Nights Matter:

Tobias explains that the idea behind industry nights stems from a belief that the strongest teams are built outside the workplace.

“A good team is not built at work, but when they get out of their professional world and start understanding each other on a personal level. Be it a picnic, a distillery visit, or banter over drinks, these moments create camaraderie.”

Industry nights at Niji offer heavy discounts and best bottle pricing, making it easier for hospitality professionals to unwind and connect. For workers who often juggle demanding shifts, it’s an affordable, welcoming space where they can relax and bond.

The Value for Hospitality Professionals

A Space for Community

Niji positions itself as a neighbourhood bar designed for locals. Siolim needed a spot where high spenders and industry insiders alike could gather without the high-end touristy vibes.

Learning and Experimentation

Many of Niji’s events spotlight homegrown spirits, giving brands exposure and patrons a chance to sample new products. It’s a win-win for both brands and industry guests, who gain valuable insights into emerging trends and products.

Affordable, Elevated Experiences

Niji balances simplicity and quality through its cocktail program, which features approachable yet creative drinks. The emphasis on service standards—attentive staff, perfect music, clean spaces—ensures an elevated yet unpretentious experience for all.

Image courtesy of Niji
Image courtesy of Niji

Impact on the Local Hospitality Scene

Niji aims to be more than just a bar—it strives to become a home base for locals and industry professionals alike.

“We want Niji to feel like the most comfortable spot for our guests. We want patrons to become our brand ambassadors. Even if industry folks visit us occasionally, we want them to have the time of their lives and recommend us to their guests.”

By fostering a community of industry professionals and offering curated events, Niji is building a network that celebrates hospitality from within.

Tobias Carva. Image courtesy of Niji
Tobias Carva. Image courtesy of Niji

Related Articles